- AI & GEO
- Technical SEO
- ChatGPT revenue in 2025
- €43,938
- ChatGPT revenue in 2024
- €192
Premium spiritsWith us since 2015
We turned ChatGPT into a channel earning more than €43,938
We turned ChatGPT into a channel earning more than €43,938
ChatGPT Ads: advertising in ChatGPT for e‑shops and companies
Advertising in ChatGPT is now available in Slovakia too. We help you test it with a clear budget and measure whether it pays off.
Advertising in ChatGPT makes sense when…
If you recognise yourself in at least one point, we will tell you on an intro call whether advertising in ChatGPT makes sense for your business. If it does not, we will tell you straight.
How advertising in ChatGPT works
Advertising in ChatGPT is neither search nor social media. Ads appear while people are working through a specific question with AI, so targeting and ad content need a different approach.
Separate from the answer
The ad is clearly labelled as sponsored and, according to OpenAI, has no influence on the answer.
Matched to the conversation
Ads are matched to what the person is currently discussing with ChatGPT, not to keywords.
Who sees the ads
Users of the free plan and the Go plan. Subscribers to higher plans and minors do not see them.
Private conversations
Advertisers cannot see what people discuss with ChatGPT; results are measured on their own website.
What we do
We prepare the whole channel from plan to evaluation, so after the test you know exactly whether to invest more.
Assessment and strategy
We check the conditions for your category and propose which products and topics to promote.
Test budget and goals
We set the budget, the length of the test and the results the channel has to deliver.
Ad copy and visuals
Ads that follow on from the questions people bring to ChatGPT.
Product data
Product names, descriptions, prices and images prepared so they can be used in ads.
Campaign setup and management
We monitor the campaigns continuously and adjust them based on what drives orders.
Evaluation
We show you how many orders and enquiries the ads brought and at what cost.
The right time is now
In less than a year, advertising in ChatGPT went from a test in the US to dozens of countries. Those who start testing now will have experience and data before most of their competitors. Data updated on 3 November 2026. Advertising in ChatGPT changes quickly, so we check the figures regularly.
89 countries
Source: OpenAI, October 2026
Ads are already running in Europe
The number of countries where ChatGPT shows ads after the October expansion. They include European markets, Slovakia among them.
100,000+
Source: The Next Web, October 2026
In Slovakia, the channel is still new
The number of advertisers that have already launched campaigns in ChatGPT, according to OpenAI. In Slovakia, the channel is only just getting started.
100×
Source: Google Keyword Planner, Slovakia
Interest is growing fast
A hundred times more people in Slovakia searched for “chatgpt ads” in September 2026 than a year earlier.
We know from experience that ChatGPT can sell
“We see AI as a natural evolution of how customers search and decide. This project helped us systematically prepare the e‑shop for a new kind of demand. We believe generative AI will be an important part of our growth.”
Peter LegényCOO, Svet nápojov
How we work together
Frequently asked questions about advertising in ChatGPT
What clients want to know about the new ad channel before they try it.
Can advertising in ChatGPT be launched in Slovakia?
Yes. Since autumn 2026, OpenAI has been showing ads in ChatGPT in Europe too, including Slovakia, and advertisers buy them through its own Ads Manager. Conditions change quickly, though, so on the intro call we check what is currently possible for your product category.
Who will see my ads?
Ads are shown to ChatGPT users on the free plan and the Go plan. Plus, Pro and business plan subscribers do not see ads, and under its policies OpenAI does not show them to minors either.
Do ads influence ChatGPT’s answers?
No. Ads are clearly labelled, shown separately from the answer and, according to OpenAI, have no effect on what ChatGPT says. Advertisers also have no access to users’ conversations.
How much does advertising in ChatGPT cost?
You pay for impressions or clicks, and the price is set in an auction, so it depends on competition in your category. To start, we recommend a smaller test with goals set in advance.
Can anyone advertise in ChatGPT?
Not every segment is allowed. OpenAI does not show ads on sensitive topics such as health or politics, and some product categories are restricted.
How do we know whether the ads paid off?
We set up tracking so you can see how many orders and enquiries advertising in ChatGPT brought and at what cost, and compare it with your other channels.
What can we not promise?
That advertising in ChatGPT will work for every business. It is a new channel whose rules and targeting options change every few weeks, so we recommend testing it first and deciding on further investment based on the results.
What is the difference between advertising in ChatGPT and GEO?
GEO is optimising your website and brand so that ChatGPT and other AI tools recommend you in their answers without paid ads. Advertising in ChatGPT is a paid channel shown alongside the answers. They work best together, which is why we often combine them.
