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RIESENIA
sk
Svet nápojov

Premium spiritsWith us since 2015

One system connecting the e‑shop, 8 stores and 24 EU countries

Svet nápojov has been selling premium spirits since 1993. Since 2015 we have been developing its RSHOP e‑shop together, which today connects sales to consumers and businesses with brick‑and‑mortar stores and delivers to 24 EU countries through Bondston.

stores connected to the e‑shop
8
EU countries
24
of customers recommend the shop
99 %
E-shop Svet nápojov na tablete a dvoch mobiloch

Since 1993, Svet nápojov has been one of the largest Slovak retailers of premium spirits. It offers almost 8,000 products from 1,200 brands, is the exclusive distributor for more than 70 of them and runs 8 brick-and-mortar stores.

Premium spirits are bought occasionally and chosen by taste, brand and story, not by price.

Sales are also subject to strict rules, from age restrictions and excise duty to customs reports. The e-shop has to handle all of this without the customer noticing.

Client type
B2C, B2B and HoReCa

Delivered services

  • UX audit and research
  • UX and UI design
  • B2C and B2B e-shop on RSHOP
  • Connection with stores
  • Integration with the Pohoda ERP
  • Expansion to Czechia and through Bondston
  • Long-term development

Discover, taste, come back

The e-shop rests on three things: the customer should discover a new taste, try it and come back.

The product page has a flavour profile, the pronunciation of the name, awards and recommendations of products with a similar aroma and taste.

Pages of 1,200 brands, Masterclasses and tastings in the stores help customers discover new flavours.

Detail produktu s receptom a popisom na tablete a mobile

E-shop and stores as one shop

The stores and the e-shop share stock, prices and loyalty turnover.

On the product page the customer sees which store has the bottle and can reserve it there for three working days. In five cities they can have it delivered by Wolt within an hour.

Purchases connected in this way now make up a large share of Slovak orders. The system prepares price tags for the stores itself with every price change.

Predajne a rezervácia produktov na predajni na dvoch tabletoch

Loyalty that counts itself

The Bronze, Silver and Gold loyalty tiers are calculated from invoices actually paid and apply both online and at the till.

The customer sees their turnover and the date their tier would drop. A higher tier brings better prices and access to limited editions with a restricted number of bottles.

Customers in the top tier shop regularly throughout the year.

Úvodná stránka e-shopu Svet nápojov na tablete a mobiloch

One cart for consumers, businesses and abroad

B2C, B2B, HoReCa and distribution all buy in one interface with their own price lists. After entering their company ID, a business gets its details filled in, and a B2B partner sees its price list and payment terms.

The same cart serves svetnapoju.cz and Bondston, which delivers to 24 EU countries.

The system handles excise duty, customs reports and VAT by country automatically. Stock and documents are kept in Pohoda.

B2B dashboard a veľkoobchodná kategória na dvoch tabletoch

Your own bar and recommendations

Every customer with an account has their own bar. The list of purchased bottles fills itself from orders, and in the second list customers note the bottles they want to try.

Customers’ bars already hold hundreds of thousands of bottles.

AI calculates product recommendations from shopping behaviour and helps prepare product descriptions and images.

Product page on a laptop and My bar with bottle lists on a tablet

From an audit to managed development

Svet nápojov has been growing with us since 2015, step by step.

  1. Audit and research

    We started with an audit of the original solution, a competitor analysis and stakeholder interviews. They showed us what customers and support deal with every day.

  2. Priorities and redesign

    During the 2023 redesign we decided together what had to be ready right away and what would come later. The new e-shop was launched without unnecessary compromises.

  3. Managed development

    We work on the e-shop continuously from a shared backlog. So far we have completed almost 2,500 tasks, from small tweaks to the connection with the stores.

  4. Data-driven decisions

    We continuously monitor customer behaviour in Hotjar and Google Analytics 4. We design every further change based on how people really shop.

What the cooperation delivered

Svet nápojov is one of the most awarded e-shops in Slovakia and is growing abroad as well.

  • 10×Heureka Shop of the Year award
  • 61 %of orders from returning customers
  • 99 %of customers recommend the shop

Working on a similar project?

Martin Ďurica

Martin Ďurica

Head of Development

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